The latest independently audited ABC Worldwide Brand Report (July–December 2024) confirms The Economist’s enduring influence and expansive global reach. With its reputation for rigorous journalism and global perspective, the publication continues to engage a highly educated, influential, and curious audience across platforms and regions.
With a combined circulation of over 1.41 million copies per issue, and a staggering 8.7 million unique monthly users on economist.com, The Economist remains a dominant voice in global current affairs. Its digital footprint spans over 27 million followers on X, 13 million on LinkedIn, and more than 11 million on Facebook, reflecting its unmatched engagement across platforms.
The report underscores The Economist’s ability to connect with a highly informed and globally curious audience—whether through the weekly print edition, its market-leading app, the daily Espresso digest, or its two flagship newsletters, which collectively achieved over 51 million gross monthly distributions during the reporting period.
Click here to access the full ABC Worldwide Brand Report and see why The Economist remains the publication of choice for influential decision-makers across continents.
